geoff miller
Digital Marketing Portfolio | Resume
L'Oréal Paris Gold Rewards
lorealgoldrewards.com
Took a languishing loyalty program and turned it around. Tripled membership base in one year with Golden Monday Perks–limited time perks available on the first Monday of the month. Program drives increased share and frequency of purchase among its 500,000 members.
Awards:
• 2012 Colloquy Innovation Award finalist